#Rivals of aether ceo stage Patch

While it is useful for Rivals to intergrate itself into the Smash community, this is a limiting approach to esports marketing. Top smashers regularly drop out of Rivals events even if they sign up in the first place. While these events are great, they only market to the existing Platform Fighter fanbase, one which is already fiercely loyal to their current game of choice. Smash is already a small fraction of the esports landscape, and an insular one at that. Second, the Rivals live tournaments are pretty much exclusively attached to existing Smash events. I love the RCS and think it's a great starting point, but in it's current form it cannot be anything more than a service provided to the hardcore fans. There's no massive prize pool to attract editorial coverage, no supplementary content conveying human interest in the competitiors, and nothing in the Rivals client that markets the league. First, the RCS in it's current form only appeals to existing Rivals fans who are aware of the competitive scene. Currently there are two forms of Rivals esports which are organized by Dan and crew-the RCS and live tournaments.

#Rivals of aether ceo stage Patch

Since an indie game like Rivals cannot churn out a new character or content patch every two weeks, a healthy esports scene would continue conversation and interest in between those updates.Īdditionally, the current formula for Rivals esports will not achieve this. Look at any game on Twitch, and these are the two instances you'll see where views spike. It creates more discussion on Reddit and generates interest from other sites like PVPLive and ESPN.Big esports events also allow you to generate conversation and views in between major content updates. When properly implemented, esports creates a snowball effect for your game's marketing. There are already tournaments happening all the time, the RCS is a thing, what's the point in pushing for more organization with Rivals Esports? There are a couple reasons. Strap in, cause this will be a big wall of text, but I'll try to give a TL,DR at the bottom.įirst, let's talk about why this matters. Specifically, I want to discuss the importance of a more organized focus on esports, and how that should be organized. I'm an experienced analyst and consultant for esports titles, and today I wanted to discuss the future of Rivals esports. Recently I was involved with creating the Battlerite Community Series, the first organized league for Battlerite.

I've been an esports coach and journalist for the past 6 years. If you frequent the Smash subreddit you've likely seen my blog over there. Hey Rivals Fans! Let me quickly introduce myself before getting into this.